On January 29, Google DeepMind unveiled
the Project Genie app.
This prototype
combines the Genie 3, Gemini, and Nano Banana Pro AI models to create
interactive worlds. Currently, Project Genie is only available to US users with
a $200/month Google
AI Ultra subscription. The service will be rolled out to
other regions later.
Here's what you can do
in Project Genie:
1. Create a world based on a description. You can
specify it with a text query or images, and before generation, preview the game
world and specify additional parameters. For example, specify the main
character's appearance, how they will move, and whether they will be in first-or
third-person view.
2. Explore a generated world. Project Genie
generates a world in real time based on user actions. Arrow keys are used to
control the camera, and the WASD keys are used for movement. According to a journalist from The
Verge who tested the service, worlds are generated at 720p resolution
and 24 frames per second.
3. "Mix" worlds. That is, create new interpretations
of game spaces based on your own or others' prompts. The Project Genie feed
displays videos of other users' generations—you can use them as a basis for
your own.
Project Genie has
limitations. The maximum generation time is 60 seconds. Google also notes that
the image may sometimes become less realistic, and the world may not always
match the user's request or the laws of physics. There may also be a delay in
character control.
Users who received early
access to Project Genie shared their results on social media. The
service works better than any other interactive world generator.
However, The Verge journalist believes that
these can't be called full-fledged games. Project Genie doesn't generate a
plot, activities, or goals for the player, and it often loses consistency,
"forgetting" elements of the world.
Google unveiled a preview
version of Genie 3 back in August 2025. It was capable of
generating interactive worlds in 720p resolution at 24 frames per
second. These worlds remained consistent for several minutes.
Overall,
Project
Genie showcases Google DeepMind’s growing ambitions in AI-generated
interactive environments. While the technology is still limited and far from
delivering complete, story-driven games, it represents a significant step
toward real-time world generation and creative experimentation. As Google continues
to refine the system and expand access beyond early adopters, Project Genie
could become an important foundation for future AI-powered game development and
immersive digital experiences.
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